Building a Business Case for Sales Performance Management (SPM)

This white paper uncovers the many reasons why organizations need an SPM solution and how to build a business case to implement it. There are three main steps:
  • Identify who feels pain around sales compensation and why
  • Using the pain points identified, analyze current versus desired state of revenue, and expense outcomes to be achieved
  • Create the business case as a prelude to a full cost-benefit analysis
Every organization will have different pain points around sales compensation administration, depending on the business, technology and cultural factors. However, common factors can be determined.

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